Cold weather can dampen ice cream sales and freeze earnings for businesses like ice cream parlors and pastry shops that offer cold products. To keep your income from stagnating, we've compiled four ideas for ice cream parlors in winter. Four solutions to avoid being limited by any seasonal constraints .
WHY NOT HIBERNATION?
Although peak earnings are concentrated during the warmer months, it is important to keep sales hot even when the colder months arrive .
Closing your business from December to March isn't just financially damaging. Imagine one of your most loyal customers wants to buy some ice cream to take to a dinner party with friends and serve with warm slices of cake. However, when he finds your ice cream shop closed, he opts for another location. In such a situation, you'd not only lose your revenue, but you'd also risk losing the customer's trust.
"Keeping an ice cream shop open in the winter costs money, and these costs are often higher than the overall profit," you might object. However, these costs can be offset with winter solutions; let's find out which ones.
RONDÒ UNIKA WARMS UP THE WINTER
The cold season is the best time to invest in winter solutions, as Clara Paganardi of Gelateria Km Zero in Milan did.
His is a gelateria specializing in organic gelato made with locally sourced ingredients, also offering vegan and sugar-free options, such as stevia gelato, ideal for diabetics. Their focus on quality has led them to choose Techfood for the winter.
"For the winter season," explains Clara Paganardi, "we chose to rely on you after extensive research by Filippo Solieri, our ice cream maker, into the best solutions for the cold season. We wanted a product to increase sales during the winter months ."
Gelateria Km Zero has chosen to increase its offering without seasonal constraints with Rondò Unika, the machine with 6 interchangeable plates for preparing sweet or savory crêpes, pancakes, waffles, donuts, churros and much more.
“What really struck us about Rondò Unika was its compact design,” explains Clara Paganardi. “Our shop is small, and we were looking for a space-saving solution. And with Rondò Unika, we have a single machine, compact yet capable of offering a wide range of options . It's very versatile, and that's definitely its strong point.”
With Rondò Unika, you can serve your ice cream shop customers a winter alternative, pairing warm desserts with ice cream made with seasonal ingredients.
NOT JUST HOT CHOCOLATE
The cold tempts customers to hunker down inside and indulge in a few treats . So why not focus on chocolate, breaking away from the traditional hot chocolate with a unique twist? Choco Burger and Choco Kebab, two irresistible winter ice cream parlor ideas that are increasingly popular with Italians, will help you with this.
The Choco Burger is a chocolate burger wrapped between two waffle cones , served with a filling of cream, sprinkles, custard, fruit, or even ice cream. It's perfect for any season, with four flavors available, some of which are perfect for winter (dark chocolate and hazelnuts, dark chocolate with orange and cinnamon, and milk chocolate and amaretto).
Choco Kebab, on the other hand, is a chocolate kebab that combines the traditional flavor of Piedmontese cremino with the famous Middle Eastern dish. The result is a unique sweet kebab , perfect as an alternative to crepes and easy to fill with any ingredient.
SALES EXPLODE WITH BUBBLE WAFFLE AND BUBBLE STICK
Among the most extravagant ideas for ice cream shops in winter is the Bubble Waffle, the waffle with bubbles that is very popular on Instagram together with the exclusive Bubble Stick version.
Available in both sweet and savory versions, these fun bubbles increase your ice cream shop's sales opportunities. They're a seasonally independent solution, perfect for any time of year.
SALES TAKE OFF WITH THE SPACE SANDWICH
Space Bun , the super new product from Techfood, is perfect for being filled with ice cream, syrups and fruit in a fun way.
The ultimate convenience, it allows you to prepare fantastic savoury sandwiches sealed on the sides and also take advantage of your lunch break to attract new customers.
WHEN IT'S REALLY COLD, NOTHING IS BETTER THAN A HOT DRINK
Yes, hot chocolate, tea, herbal teas, ginseng, and all other hot drinks are a valuable ally in combating the coldest climates.
Pausa , created by us in collaboration with Italian Food Factory, offers a wide range of interesting options that are perfect for attracting your customers.
There's something for everyone!
With our ice cream shop ideas, winter has never been so hot. You won't have to put your business on hold for months waiting for the warmer months; you can continue selling and making money. From crepes to bubble waffles, which winter idea are you most interested in?