Finding new ideas for pizzerias, through menu variations, is a key strategy to counteract the fierce competition in the market. In Italy, the pizza sector represents a turnover of €12 billion, one of the most consolidated (and appetizing) markets in the country.
With over 12,000 pizza by the slice restaurants, 14,000 traditional pizzerias, and nearly 13,000 restaurants/pizzerias, diversifying your menu is essential to stand out from the competition. Talla Niang and Daniela Sanso, owners of Salti in Bocca in Gallipoli, have also chosen to differentiate their restaurant from the rest. Let's find out what product makes them unique.
The sweetest proposal for pizzerias
" We chose Techfood for its originality, image, and innovation." These are the words with which the managers of Salti in Bocca in Gallipoli explain why they chose us. Among Techfood's various innovative pizzeria offerings, one product stands out, making a significant impact on customers.
Launched in 2017, in just twelve months, the Choco Burger has conquered the world with its unique sweetness. This innovative chocolate burger is made of two stuffed waffles enclosing a delicious chocolate disc. The creation of the Choco Burger is the result of Techfood's twenty years of experience in innovation in the restaurant industry. Beyond being a delicious option, the Choco Burger can expand a restaurant's offerings, increasing sales and attracting customers with its irresistibleoffering .
An alternative to the Choco Burger is Ice N Roll , which represents an innovative proposal for pizzerias, bars and clubs wishing to enrich their summer offerings, without having to invest in an expensive ice cream maker.
Techfood's mix can be customized with different creams or additions, such as chocolate chips, fresh fruit, or pralines, to create original and innovative dishes. In addition to gelato, you can also prepare fruit or alcoholic sorbets, giving free rein to your creativity. Ice N Roll can be served in a variety of ways: with coffee, as a topping for tiramisu, or garnishing dishes with fresh fruit, saffron, parmesan, or gorgonzola. You can also delight your customers with rolled gelato cocktails such as Spritz, Campari, Mojito, and Negroni, or offer variations with champagne and prosecco to enhance your restaurant's offerings.
Shining in uniqueness: the taste of differentiation
"Our goal was to stand out by offering a unique product that no other restaurant in Gallipoli offers," say Talla Niang and Daniela Sanso. Thanks to Salti in Bocca's forward-thinking vision, Choco Burger is now coming to Lecce, bringing with it all its proven advantages. "The main advantages of Choco Burger are speed and originality. It's a delicious dish prepared quickly, reducing the customer's wait to a minimum."
The secret of Salti in Bocca's success
Salti in Bocca in Gallipoli has focused on menu innovation to enrich and diversify its offerings and boost sales. "Our passion for this business motivated us to open our own restaurant, determined to offer something unique and outperform the competition," explain managers Talla Niang and Daniela Sanso.
"When people ask us what the secret to a restaurant's success is, we answer without hesitation: ' Variety .'" Variety means always using quality ingredients, offering customers a wide range of options to allow them to choose freely, and differentiating themselves from other pizzerias. And, finally, it means paying attention to innovation."
Among the many pizzeria options available, Salti in Bocca has chosen to stand out through innovation and the appeal of a unique product. The same philosophy has been adopted by Gelateria delle Nazioni in Riccione, which focuses entirely on the originality of its menu. Learn more about their history .
