It's well known that colorful, pastel- and rainbow-hued foods, along with fun and playful foods, have been at the top of viral food trends in recent years, but the endless variety of Instagrammable and aesthetically appealing recipes and foods that continually conquer the internet never ceases to amaze. The Fun Food trend is booming.

Food and drink are huge on social media: there's no breakfast, lunch, snack, or dinner that isn't photographed by users of all ages, searching for the perfect shot. Sharing pizza, sushi, or ice cream has become a veritable ritual: first you capture it, then you enjoy it . And there are certainly some foods that are more likely than others to garner likes.

For a business to be successful, it's essential to know and embrace current trends and tastes. Especially when they're as fun as FUN FOOD .

Okay, Fun Food. But what exactly are we talking about?


First and foremost is bubble tea , whose fame has grown dramatically, even in Italy, becoming the trendiest drink of the moment. Bubble tea , or boba, literally means tea with bubbles. Boba are chewy pearls made from tapioca—a sweetish plant native to South America—that burst in the mouth, releasing various flavors. Bubble tea is therefore a beverage that is eaten and drunk. The tea used is green (often matcha ) or black , but in the homeland, oolong, or blue tea , is used : a semi-oxidized tea produced in China and Taiwan.

To truly be on the cutting edge, you need to add bubble waffles to your menu , those waffles with giant bubbles filled with fruit and ice cream. Bubble waffles are undeniably visually appealing, and you can never have enough of Asian trends , especially when they raise your blood sugar.

Dorayaki are also increasingly making a comeback among local restaurants. These Japanese sweets resemble pancakes or sponge cakes, paired with a tasty filling. The filling is usually anko, a Japanese jam made with azuki beans , a particular type of red legume, but they can be served with any kind of sweet filling. Doraemon , the protagonist of the eponymous cartoon, was particularly fond of them.

And what about savory options? Some places have made fun food and eye-catching images their true forte. Just think of Flower Burger, the completely plant-based fast food chain that offers fun, colorful burgers , from the filling to the bun itself. The result? Their restaurants are always packed with customers of all ages .

The overall picture is rich in offerings designed to amaze and captivate the public, starting with the youngest. Pancakes , donuts , churros , milkshakes, milky drinks, delicious chocolate-based foods in all shapes and sizes , and mochi are just a few examples.
Techfood offers many exciting ideas and innovations to expand your Fun Food offering .

Contact us to find out all about them.