Decorating a bar is crucial, as the chosen design reflects the establishment's identity. Furthermore, the bar's look can vary seasonally, with elements that make guests more comfortable depending on the climate and time of year. Discover with us the three golden rules for decorating a bar in the winter and get inspired by our original ideas for a winter menu with three unmissable suggestions .

1. Keep the room warm

For a cozy and inviting winter bar, it's essential to maintain a warm and comfortable environment that makes customers feel at ease, encouraging them to return. In addition to traditional heating, use design tricks to ensure a mild and pleasant temperature.

If your business has windows or large glass doors, make sure they're well-sealed to prevent drafts . This will not only make your customers happy, but also your wallet, thanks to reduced energy consumption.

Furthermore, rugs aren't just decorative elements; they can also significantly contribute to a room's thermal insulation. Used frequently and placed directly on the floor, they prevent the passage of cold air and help keep the room warm and cozy.

2. Create heat with fabrics

A typical Nordic custom is to reserve a blanket for each customer during the coldest months. This idea can be a great source of inspiration for decorating both an indoor and outdoor bar. With blankets and space heaters available, your customers who are more sensitive to the cold will feel pampered and welcomed like nowhere else.

Wool blankets or soft throws are simple yet essential furnishing elements to give your bar a cozy, intimate feel. Add pillows in different patterns and colors to create a warm, inviting atmosphere.

If your space is spacious, make the most of it by adding poufs and comfortable seating, perfect for the winter season. Offer your customers a place to relax and enjoy a break from the cold.

3. Make the space a hot private room

Many bars offer outdoor seating during the colder months. If you learn to make the most of this space in winter, it can become incredibly popular with customers. A crowded outdoor area is a sign of success and can represent an excellent opportunity for revenue and positive publicity for your establishment.

To make the outdoor area welcoming, it's important to eliminate the traditional plastic chairs and invest in furnishings that give the space a unique atmosphere. Sofas, rugs, poufs, and blankets are essential elements that can't be missing to warm up the space.

Additionally, enhance the atmosphere with outdoor flame heaters , which will create a charming atmosphere similar to a real campfire. Add Christmas lights that follow the lines of the furnishings or entwine inside glass jars to give your winter bar a magical and festive touch.

Furnishing a bar for the winter helps build customer loyalty

Decorating a bar for the winter isn't just a way to increase customer loyalty, it's also an opportunity to attract new ones. Nothing should be taken for granted, not even the outdoor space, as we've seen. If your business is an ice cream parlor, discover four strategies to increase sales even during the coldest months.

April 11, 2024